Innisfree Hotels case study
Innisfree Hotels uses social analytics to understand what content resonates best to inform strategy.
Solutions for Social Analysts and Strategists
Deeper insights, stronger impact
Uncover critical customer, competitor and industry insights to help grow your business and become a market leader with Sprout’s social data and intelligence solutions.
Competition is fierce
With users in the billions, brands are doubling down on social—making competition for share of voice and market share that much tougher.
Competition is fierce
With users in the billions, brands are doubling down on social—making competition for share of voice and market share that much tougher.
And data is the answer
90% of marketers say data from social is what enables them to differentiate their brands in the market and stand out from their peers.
But not all insights are in plain sight
Sprout helps teams cut through the noise, uncover these critical insights and share them across their organizations for maximum impact.
Dig in with analytics
Measure content performance across channels to gain a clear picture of what’s resonating with your audience, and what isn’t.
Stand out with social listening
Tap into social conversations at scale to glean cutting-edge insights about your brand, audience, industry and competitors.
Gain a comprehensive view across earned and owned data
Unlock the full power of social data by analyzing your earned and owned data all in one place. With Sprout’s Insights solution, you can combine your earned Listening data into your Analytics reports to get the complete perspective of your social performance and brand health.
Leverage data for transformative decision making
Watch how the Chicago Bulls use Sprout’s social data to inspire a fanbase 26 million strong.
Watch how the Chicago Bulls use Sprout’s social data to inspire a fanbase 26 million strong.
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Whether it’s the sort of content we’re creating or the platforms we’re publishing on, social data has really become a key part of informing how we move forward and how we build not just the content, but the strategy behind the content as well. Sprout and the social data we get from it has really taken us to the next level.
Dan Moriarty, Digital Director with Chicago Bulls
Transform information into impact
Cut through the noise, tap into meaningful data and optimize every element of your social, marketing and broader business strategies.
Additional resources
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Social listening: Your launchpad to success on social media
A comprehensive guide about all things social media listening, including links to all of Sprout Social's social media listening content.
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Complete guide to social media analytics and why it’s important
This resource contains everything you need to know about social media analytics as well as links to all of our related social analytics content!
