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Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Social Media Analytics
The social media metrics to track in 2023 (and why)
Published on July 20, 2023 Reading time 21 minutes
Categories
- Social Media Analytics
12 of the best social media analytics tools for marketers
Published on May 4, 2023 Reading time 8 minutes
Categories
- Instagram
- Social Media Analytics
Instagram data: How to examine your performance
Published on April 5, 2021 Reading time 8 minutes

All Social Media Analytics

Categories
- Webinar
- Community Management
Masterclass: How to Prepare Your Brand for a New Era in Social
Categories
- Social Media Analytics
- Social Media Strategy
23 essential Twitter statistics to guide your strategy in 2023
Published on February 27, 2023 Reading time 6 minutes
Categories
- Marketing Disciplines
- Social Media Analytics
7 social media management integrations brands need
Published on February 16, 2023 Reading time 10 minutes
Categories
- Customer Care
- Customer Experience
4 tips for managing customer data end-to-end (and how social media can help)
Published on February 13, 2023 Reading time 6 minutes
Categories
- Competitive Strategies
- Social Listening
How to perform a social media competitive analysis (+ free template)
Published on February 13, 2023 Reading time 10 minutes
Categories
- LinkedIn
- Social Media Advertising
LinkedIn ads: the ultimate guide from zero to hero
Published on February 7, 2023 Reading time 12 minutes
Categories
- Template
- Social Media Analytics
The Social Media Metrics Map [Download Template]
Categories
- Social Media Analytics
- Social Media Strategy
5 must-have social media dashboard templates for brands
Published on January 11, 2023 Reading time 8 minutes
Categories
- Social Media Analytics
- Social Media Engagement
Social media benchmarks by industry in 2023
Published on January 10, 2023 Reading time 7 minutes
Categories
- Leveling Up
- Social Media Analytics
How social media collaboration can boost your strategy’s impact
Published on January 3, 2023 Reading time 6 minutes
Categories
- Social Listening
- Social Media Analytics
10 effective social media automation tools to use in 2023
Published on December 20, 2022 Reading time 10 minutes
Categories
- Leveling Up
- Social Listening
Data storytelling: Adding meaning to metrics
Published on December 7, 2022 Reading time 10 minutes
Categories
- Agency
- Leveling Up
The social media marketing agency and services guide
Published on November 22, 2022 Reading time 23 minutes
Categories
- LinkedIn
- Social Media Analytics
LinkedIn best practices for marketing professionals
Published on November 17, 2022 Reading time 8 minutes
Categories
- Social Media Analytics
- Social Platforms
What is an API & why does it matter for social media?
Published on November 15, 2022 Reading time 7 minutes
Categories
- LinkedIn
- Social Media Analytics
LinkedIn analytics: The ultimate guide for your brand
Published on November 10, 2022 Reading time 7 minutes
Categories
- Instagram
- Social Media Advertising
How to sell on Instagram: A guide for businesses (2023)
Published on October 19, 2022 Reading time 10 minutes
Categories
- Facebook
- Instagram
The marketer’s guide to reporting on social video engagement
Published on October 13, 2022 Reading time 11 minutes
Categories
- LinkedIn
- Social Media Analytics
LinkedIn marketing: How to use it and 5 tips to improve your strategy
Published on August 31, 2022 Reading time 7 minutes
Categories
- Case Study
- Social Listening
How the Atlanta Hawks created a slam dunk social strategy using Sprout Social
Categories
- Facebook
- Social Media Analytics
10 Facebook analytics tools to measure your marketing success
Published on August 30, 2022 Reading time 5 minutes

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