Hospital and Healthcare Social Media Benchmarks for 2023

Social media has revolutionized how hospitals and healthcare brands interact with communities both online and off. Word-of-mouth has gone digital, creating an abundance of new opportunities and challenges. 

Now, attentive care can start well before a patient—whether that be former, current or prospective—enters your facility. Use this benchmark report to better understand social media’s role in your community engagement toolkit. 

In this report, you’ll find: 

• Need-to-know benchmarks to inform your social media strategy
• Key insights on care expectations specific to social 
• Tips on navigating the most common social media challenges faced by hospitals and healthcare brands 

People turn to social media to find care providers that meet their unique needs. Use this social media benchmark report to get into the conversation.